AdWords Fight on Flipkart’s – Big Billion Day:
Google AdWords PPC Training in Hyderabad, Adonai Advertising.
A Big Day in Indian E-commerce! Flipkart’s initiative ‘The Big Billion Day’ was initiated and the entire shopping community went bizarre, leading to the site being crashed often and some were left disappointed as they were not able to lay hold of the deals available. Check more of these topics in our Digital Marketing Training in Hyderabad.
However, there were some fascinating trends where :
- #CheckSnapdealToday, #Flipkart, #AsliDealsONeBay were trending the same day on twitter.
- Amazon India holds the website ‘www.bigbillionday.com’ and directing Flipkart’s customers to their website.
- Snapdeal were bidding more for the Keyword “Big Billion day” on Google and displayed the ads at the top ad slot & took way Flipkart’s customers to their shopping portal.
Lol… In the war between Flipkart and Snapdeal, Amazon wins!
For people who don’t know what Flipkart’s ‘Big Billion Day’ Sale is all about – Flipkart aims to do business of more than 1 billion in single day i.e. on October 6th 2014. We’re not sure if Flipkart has already achieved their target by 2 pm but most of the deals were not processed any more after 2 pm. At approx. 2 pm, Flipkart’s seller accounts of third party vendors have been put as pending i.e. no further orders have been taken for the day and their inventory (products) were shown the status as
‘out of stock’.
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