Ad Extensions in AdWords account are very important for winning the Zero Moment of Truth (ZMOT). It is one of the important questions that you must learn if you are applying for a Digital Marketing job in Accenture. Remember, the motive of the ads is to attract clicks, but the motive of the Ad Extensions is to win the ZMOT for your business.
Price Extensions allows advertisers to promote their products and services; mention their respective price as well along with the ads. It is a great way to attract the users focus and compel them to click on the ads by displaying competitive prices.
You can create the Price Extensions, the same way you create other extensions. But select the option Price Extension from the drop down menu.
Note: price Extensions are currently supported Only in English. You have additional specifications to input based on the category you choose from the available options. Set up a Price qualifiers based on the service or products you are offering. You can learn these Digital Marketing Skills in our Digital Marketing Training in Hyderabad at Adonai.
Headline and Description can accommodate 25 characters each and a field to enter the Final URL to redirect to a separate landing page. Learn about the policies laid around the extensions in our AdWords Training in Hyderabad.
It would increase the CTR even more on Mobile devices, as people who do comparison shopping, would find the price right there with the ad itself. Amazing!!